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[RSS]Audi Sells Cars By Appealing to Our Empathy with Robots (video)
« on: February 18, 2011, 06:04:13 pm »
Audi Sells Cars By Appealing to Our Empathy with Robots (video)

Emotions help set humans apart from robots, but they also make us easy targets. Audi is advertising their new A4 TDIe automobile with a great commercial featuring a lonely tin robot that aspires to greater things. The antiquated bot shown is a real bot custom made for the ad, while the advanced looking android he [...]

Source: Audi Sells Cars By Appealing to Our Empathy with Robots (video)
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Richard Baxton piloted his Recon Rover into a fungal vortex and held off four waves of mind worms, saving an entire colony. We immediately purchased his identity manifests and repackaged him into the Recon Rover Rick character with a multi-tiered media campaign: televids, touchbooks, holos, psi-tours? the works. People need heroes. They don't need to know how he died clawing his eyes out, screaming for mercy. The real story would just hurt sales, and dampen the spirits of our customers.
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